Friday, December 12, 2008

Choco Ball Peanut


Chocoballs have been around since 1967. The peanut variety is the original, but there are several other types around. All of them are sold in small boxes with variations on the theme shown on the box pictured above. The mascot, Kyorochan, is very well known and is meant to resemble a peanut.

Morinaga, which makes choco ball sweets, has stated that it is going to focus more on health food in the future because the market for products like this is eroding due to the birthrate in Japan becoming so low. I guess that elderly people aren't drawn to chocolates with cartoon mascots. Incidentally, Morinaga also produced Japan's first penicillin. With that sort of historical experience, maybe they can find some sort of medicinal treat to appeal to granny.


Fortunately, the market for the kid-focused candy hasn't disappeared enough to see the disappearance of choco balls. What appear to be mere chocolate covered peanuts are actually a pretty sophisticated treat with layers of care put into making them better than your average chocolate-coated legume. First of all, the peanuts are roasted so that they carry a deeper flavor. They are just short of having a "burnt" flavor so it's a pretty serious roast. Second, if you look very carefully at the broken ball above, you can see that there are actually three layers in each choco ball, not simply a chocolate coating and a peanut.


There is a wafer/cookie type coating around the small peanut in the center which adds to the crispiness. It may also stop the peanuts from absorbing moisture or color from the chocolate in a way only the tiny Morinaga angels who make these understand. Those little angels. They do good work.

The choco balls have a rich cocoa smell and an excellent texture. They are also multi-layered in taste in that you first get the roasted peanut flavor followed by a strong, rich chocolate flavor, though not a milky or dark one. Each box is 25 grams (.88 oz.) and contains about 20 or so little balls about the size of a peanut M & M. They're more uniform in shape though not exactly the same. One box has 145 calories and 9.5 grams fat.

These are very nice chocolates for something so low rent. One thing I've noticed is that there is some very high quality candy marketed at children in Japan. These would be a great thing to grab a bunch of and either send or take home as souvenirs, especially for kids or those who enjoy chocolate-covered nuts.

4 comments:

  1. My husband loves these. He loves anything with peanut actually but these are his favourite. I'm waiting on some black sugar choco-ball that i bought online, hopefully it gets here before xmas as a bit of a special treat for hubby.

    I like the original, and the banana and strawberry ones. Funny how they seem to be branching out in flavours, probably to compete with all the other companie's seasonal flavours i guess. :)

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  2. I'm going to blame all the insane flavor branching on Nestlé Japan because of the plethora of KitKats they put out. I think other companies are thinking about how it works for KitKats and that they can ride the same gravy train.

    Thanks for commenting and reading. :-)

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  3. My son loves these. I think he would eat nothing but these if I would let him. His sister prefers the strawberry ones.

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  4. I think I could eat these everyday as a treat if I weren't intent on trying new stuff (and weren't concerned about the health effects). They really are good. At least your son gets a little protein from the peanuts!

    Thanks for reading and commenting!

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Some people have been abusing the privilege of being allowed to post anonymously, so, unfortunately, I've had to disable anonymous commenting capability. My apologies to the well-intentioned who post as anonymous but the bad apples have spoiled it for everyone.