The Japanese KitKat scene has been a wasteland littered with tumbleweeds of uninspired options. The latest entry is just another cactus popping up out of the ground amongst a gaggle of nondescript cacti. These are "puff" big bars which take the standard milk chocolate big bar and stir some rice puffs into the coating. That's it. <yawn> Offering this unimaginative creation on top of a cookies and cream version and a strawberry hazelnut one that was 95% strawberry is going to seriously undercut the image of Japanese KitKats as wild and weird.
Not too inspired and sounds like they are trying to pad it out.
ReplyDeleteJapan Australia
Love the blog, very well done. I am also a blogger about Japanese cuisine, Ikura to be specific. If you are interested in finding out all you need to know about Ikura, check out www.ikurajon.com
ReplyDeleteThanks to both of you for commenting!
ReplyDeleteI agree that they are trying to pad things out!
And I'll check out your blog, IkuraJon!
I went to Hakata Station with a friend last week looking for Kyushu's Kit Kats (We get Okinawa, too, so we have Sweet Potato and That Spicy Citrus Stuff) - anyway, no one had it. I asked around and "Kit Kat ja arimasen."
ReplyDeleteIt's making me nervous.